In the travel business we all need each other. PRs, Tourism Offices and journalists live in a symbiotic relationship, which should be equal so that no one feels cheated. PRs get upset if no articles come out of a press trip; Tourism Offices are surprised that their offer for a town tour is not accepted; […]
Michelin inspectors and guides: the insider info
Let me start with a disclosure: I have co-written the Michelin Green Guide to Singapore (about two-thirds of the book is mine) and the Michelin Guide to Rio (a fifth); I have extensively rewritten the Michelin Green Guide to Switzerland (German part); and I have updated parts of the guides to Austria and Greece. But […]
My interview with Rob Savage
This is an interview of mine with Rob Savage, editor of the St Christopher’s backpacker e-Zine in late 2007. This month I caught up with John Malathronas – who you might have become familiar with through our book reviews over the past three months. Here’s what happened when I asked him a selection of travel-orientated […]